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Make eye care a family affair

Father holding two children laughing

At every age, your family members can benefit from regular eye care

From the very young to the young at heart, regular eye exams are important to keeping everyone in your family productive and well.

About 232 million Americans need vision correction1, with 10% of people at risk for vision loss.2

For the sake of your loved ones’ health and well-being, make getting an annual eye exam a part of your family’s health care routine.

Mom hugging son smiling

Did you know...

Woman with baby on shoulders Man putting plant in soil with toddler Woman smiling at baby
Woman with baby on shoulders Man putting plant in soil with toddler Woman smiling at baby

Babies and toddlers

The American Optometric Association (AOA) recommends babies receive a professional eye exam shortly after birth, at six months of age and again just prior to entering school.3

Girl reading book Two friends laughing Girl wearing glasses smiling
Girl reading book Two friends laughing Girl wearing glasses smiling

School-age Children

A pre-kindergarten exam is a must (don’t assume school offered vision screenings are enough).

  • About 80 percent of what children learn in the first 12 years comes through the eyes.4
  • Up to 25 percent of school-age children may have vision problems that can affect learning.5
  • The good news is that annual eye exams can protect children’s vision, overall health and provide insight into their learning.
Group of teenagers studying Two teenagers laughing Two teenagers wearing sunglasses
Group of teenagers studying Two teenagers laughing Two teenagers wearing sunglasses

Teenagers

Puberty is no joke. Teenagers’ bodies are quickly changing, and changes to their eyesight is no exception.6

In addition to changes in their ability to see things up close (nearsightedness or ‘myopia’) and far away (farsightedness or ‘hyperopia’) teens can also suffer from :

  • Dry eyes
  • Sports injuries
  • Digital eye strains

It’s important to have an annual eye exam during and after puberty to make sure teens are seeing (and looking!) their best.

Two men laughing Group of adults smiling Woman smiling wearing glasses
Two men laughing Group of adults smiling Woman smiling wearing glasses

Adults

As we age, we’re more susceptible to eye conditions like cataracts, glaucoma and macular degeneration.7 Yearly eye exams can help detect these conditions, so you can help keep your eyes healthy.

  • 202.6 million adults in the United States with vision correction.7
  • 29.9 million require some form of vision correction but don’t use any.7
Senior smiling wearing glasses Two seniors hugging Senior wearing glasses hugging dog
Senior smiling wearing glasses Two seniors hugging Senior wearing glasses hugging dog

Seniors

  • Annual eye exams are even more important for seniors.
  • Vision loss can be a contributor to lost independence among older Americans.8
  • Serious eye conditions such as macular degeneration, glaucoma and cataracts are most prevalent in people over the age of 60.8

Schedule an eye exam for you and your loved ones today

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Man wearing glasses drawing with child
Man wearing glasses drawing with child

Target Optical makes eye care easy for the whole fam

Get frame + lenses starting from $59 for Teens & Kids or starting from $79 for adult.

Teens and Kids promo is for a limited time only.

Shop Now
a. Guests 17 or under get a complete pair (frame + lenses) of eyeglasses for $59. Includes select Armani Exchange, Arnette, Vogue, A New Day, Cat & Jack, and Goodfellow & Co. frames with single vision Comfortlight Kids lenses (polycarbonate without anti-reflective) and lenses may be upgraded to ComfortLight Active lenses (polycarbonate with anti-reflective) for an additional $25. Guests 18 and older get a complete pair starting at $79. $79 offer includes single vision ComfortLight (plastic) lenses and select lens upgrades available - $60 for ComfortLight Active lenses (polycarbonate with anti-reflective), and $60 for multi-focal lenses (lined multi-focal and progressives). No other frame or lens upgrades allowed. Complete pair (frame and lenses) purchase required. Valid prescription required. Cannot be combined with vision insurance benefits, other offers, or previous purchases. Offer is not eligible for 40% Off Additional Pairs promotion. Valid in-store and online; frame selection varies by store and select frame brands available online. Void where prohibited by law. Discounts off tag price. No cash value. See Target Optical® Employee for details. Offer valid from 3/8/2021 through 5/9/2021. 1 - Based on consumer study data by AC Nielsen and verified by Vision Watch data, 2008. 2 - Archive of Ophthalmology, “Vision Loss from Eye 3 - American Academy of Ophthalmology, “Frequency of Ocular Examinations,” 2009. 4 - American Optometric Association, “Infant Vision: Birth to 24 Months of Age,” 2010. 5 - Prevent Blindness Florida, “2010 Children’s Eye Health and Fact Sheet,” 2010. 6 - Boyd, Kierstan. “How Hormones Can Affect Eyes and Vision.” American Academy of . 2018, www.aao.org/eye-health/tips-prevention/how-hormones-can-affect-eyes-vision. 7 - Based on consumer study data by AC Nielsen and verified by Vision Watch data, 2008. 8 - American Optometric Association, “Infant Vision: Birth to 24 Months of Age,” 2010.